Technical SEO audit Nashville

The rigging under every ranking, checked properly

Crawl architecture, Core Web Vitals, structured data, and migration safety — a technical SEO audit that finds what's quietly costing you rankings and fixes it, instead of handing back a report you have to hire someone else to act on.

What's included

Four things most sites are quietly losing to

Crawl architecture

Full-site crawl to find orphaned pages, redirect chains, and duplicate content — especially across multi-location and faceted-navigation sites.

Core Web Vitals

Real-page-template testing, not just the homepage, with a prioritized fix list ranked by ranking impact and effort.

Structured data

Schema audited against what's actually rendered, since invalid or missing markup forfeits rich results you're otherwise eligible for.

Indexation cleanup

Fixing what's blocked, noindexed, or canonicalized incorrectly — often the single highest-leverage technical fix on a neglected site.

Migration safety

Redirect mapping and pre/post-launch crawl comparisons for any redesign or platform move, so rankings survive the transition.

AI-crawler and answer-engine readiness

Checking that llms.txt, structured data, and crawlable content are in place as AI Overviews and answer engines reshape what a click is worth.

Who runs it

Dewayne “Dub” Sawyer, Technical SEO Lead

Dub managed an East Nashville record store for eight years and taught himself to code building its inventory site — which is how he learned that crawlability problems and mislabeled crates are the same disease. He owns our technical audits, Core Web Vitals work, and structured data.

  • You get a prioritized fix list, ranked by impact and effort — not a hundred-row spreadsheet.
  • Every recommendation comes with the reasoning, in plain language, not just a tool's default label.
  • If a popular tactic is snake oil for your situation, Dub will tell you before you pay for it.

Works well alongside

Technical work is the foundation

Nashville SEO

Full-stack SEO for Nashville businesses — technical foundations, content, and authority that move rankings you can verify, not just reports you can admire.

Web Design

Custom-designed, fully static websites with poster-grade craft and Core Web Vitals that Google rewards.

Proof of work

E-Commerce SEO for an East Nashville Music Gear Shop

A beloved shop with product pages nobody could find: thin manufacturer descriptions, duplicate variants, and a faceted-navigation crawl trap. We fixed the technical plumbing, rewrote category copy with real shop-floor expertise, and let the used-gear inventory rank the way it deserved.

+96%
organic revenue from category and product pages
−71%
wasted crawl budget from parameter URLs
+55%
organic traffic to used and vintage listings

Straight answers

Technical SEO audit FAQ

What's in a technical SEO audit Nashville businesses actually need?

A full crawl of the site to find indexation errors, duplicate content, and broken internal links; a Core Web Vitals check on real page templates, not just the homepage; and a structured-data review. We hand back a prioritized list, not a hundred-item spreadsheet nobody will read.

Our site looks fine — do we still need this?

Most technical problems are invisible to a visitor and only show up in crawl data — orphaned pages, redirect chains, thin duplicate content across location pages. A site can look fine and still be quietly capped by issues Google can see and you can't.

How do you handle a site migration or redesign?

Migrations get their own audit phase: a full pre-launch crawl map, a redirect plan for every URL, and a post-launch check to confirm indexation held. Dub treats a migration as the highest-risk technical event a site goes through, and scopes it accordingly.

Do you fix Core Web Vitals issues yourselves?

Yes — on sites we build, and on existing sites where we have implementation access. Where we don't, we hand your developer a specific, prioritized fix list instead of a generic PageSpeed printout.

Find out what's quietly costing you.

A free audit surfaces the technical issues before we talk about anything else.